MAXQDA Analytics Pro + AI Assist - Associate

Quick overview:

• Operating system: Windows/macOS
• Available for: Employee
• Type: Download
• License: 1 year

MAXQDA Analytics Pro + AI Assist combines all the features needed for qualitative, quantitative, and mixed-methods research. Import a wide variety of data sources, such as interviews, focus groups, PDF files, spreadsheets, web pages, audio and video files, and social media data. Thanks to Unicode support, data in any language can be processed and analyzed. The employee license provides one year of access to the full Analytics Pro functionality and AI Assist.

The latest update expands AI Chat, so you can now chat directly with memos. This is useful when memos contain interpretations, summaries, or theoretical reflections. Additionally, you can save and reuse project context and response preferences in chats. For audio and video material, the media player is integrated into the document window, allowing you to play files in the same place where you analyze or transcribe them.

Efficient Coding and Visualization
With drag-and-drop coding, color coding, and dashboards, you can quickly work through large datasets. Visualization options such as the code matrix browser, document comparison, and word statistics help you discover patterns. Advanced search functions support logical operators and regular expressions. Data can be exported to Word, Excel, HTML, and images.

Smart support with AI Assist
AI Assist speeds up analysis processes with automatic summaries, AI coding of segments, and report generation. You can also chat with documents, coded snippets, and memos for immediate interpretation and deeper insight. With chat preferences, you can save project context and response preferences for reuse. AI-generated output is always clearly marked for transparency.

Free version

• Limited number of prompts
• 7 days of access to MAXQDA Tailwind during the beta phase

Premium version

• Increased number of prompts
• Unlimited access to MAXQDA Tailwind throughout the entire beta phase

Advanced features of Analytics Pro

Analytics Pro includes comprehensive statistical modules for descriptive and inferential analyses, including frequency tables, means, medians, standard deviations, correlations, and chi-square tests. It supports t-tests, Mann-Whitney U-tests, cross-tabulations, analyses of variance, cluster analyses, and reliability tests such as Cronbach’s Alpha. In addition, SPSS and Excel datasets can be imported, enriched, and re-exported for further processing.

Pros and cons:

✓ Comprehensive statistical tools for descriptive and inferential analyses.
✓ User-friendly interface with powerful visualization options.
✓ AI Assist automates coding and reporting and speeds up analysis processes.
✘ No mobile app available for use on the go.